Code Flux

URL Architect

Encode/decode URLs and build tracking links with UTM parameters.

TextURL Encoded

What is URL Architect?

URL Architect is a dual-purpose URL utility that handles both URL encoding/decoding and UTM parameter building. URL encoding (percent-encoding) converts special characters into a format safe for URLs, while UTM parameters are tracking tags added to URLs for marketing analytics. This tool helps developers and marketers work with URLs efficiently, whether for API calls or campaign tracking.

How to Use

  1. For encoding/decoding: Enter your URL or string and select encode or decode
  2. For UTM building: Enter your base URL and fill in the UTM parameters
  3. Add custom parameters if needed using the 'Add Parameter' button
  4. Copy the result to use in your application or campaign

Common Use Cases

  • Encoding query parameters for API requests
  • Decoding URL-encoded strings for debugging
  • Building UTM-tagged URLs for Google Analytics
  • Creating trackable marketing campaign links
  • Encoding special characters in file paths

Frequently Asked Questions

URL encoding converts special characters (like spaces, &, ?, etc.) into a format that can be safely transmitted in URLs. Without encoding, these characters could break the URL structure or be misinterpreted by servers.
UTM (Urchin Tracking Module) parameters are tags added to URLs that help track marketing campaigns in Google Analytics. They include source (where traffic comes from), medium (marketing channel), campaign (campaign name), and optional term/content fields.
utm_source, utm_medium, and utm_campaign are the essential three. utm_term and utm_content are optional but useful for A/B testing and tracking specific ad variations or keywords.
Yes! The UTM Builder includes an option to add custom parameters beyond the standard UTM fields. This is useful for internal tracking systems or platforms with proprietary tracking parameters.
This tool uses encodeURIComponent which encodes all special characters including / and ?. This is the safer choice for encoding parameter values. encodeURI is used when you want to keep the URL structure intact.

Privacy Guarantee

We process all data directly in your browser. Nothing is sent to our servers. Your data stays on your device, ensuring complete privacy and security. Feel free to use this tool with sensitive information.